The idea of knowing what you want to do with your life from a young age is a very rare phenomenon and it takes great determination to devote your life to the implementation of that one idea. Avtandil Pavliashvili is one of the few who managed to do both these things. He has taken a keen interest in cattle since his childhood and over time has learnt to observe them, care for them and understand everything about this great animal. As with all living things, he values his cows highly and treats them with great respect. He saw the potential in owning a cattle farm and set himself a goal to do just that! In a lot of cases people have a dream but lack the knowledge of how to properly implement it. Avtandil, however, has been diligent in developing his farm and says his success comes down to ‘a lot of hard work, energy, self-belief and a great love for work.
It hasn't always been an easy ride though, as at first the equipment he used didn’t produce as much milk as he needed. Therefore, he decided to invest in new equipment imported directly from Estonia in order to further his business and take it to the next level.
It’s now been 10 years since Avtandil and his family started producing dairy products and their ambition and passion remains the same today as it was back then. They do not stop, do not waste time and are always in pursuit to create a memorable product which will live in people's minds for years to come.